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Kenton

Grayers: Quality With A Modern Take On Heritage

| June 19, 2012 | 0 Comments
Grayers-fall-2012-01

The moment I walked out of a preview today I got an urgent call from my therapist. It seems my mother had informed her I wanted to re-finance the house so I could pull an Isabella Blow and buy a whole collection. My mother quickly turned me down but thought I was having a psychotic meltdown, I wasn’t. I then had to explain to both of them on a very agonizing conference call all about the Grayers A/W12 collection. Which I enjoyed so much I just had to share it with all of you!

What we at KENTON always find enjoyable, is the story behind a brand. Before jeans and chinos, a man of style would wear gray flannel trousers, or better known as Grayers, which gave birth to casual menswear. Grayers, the collection, is the perfect mix of heritage menswear pieces, with a modern day take. Not to mention that the collection will carry on from season to season. The lightweight oxfords are perfect for layering in the winter and a simple but chic summer look. The richly textured garment dyed 5-pocket pin wale corduroy trousers make for a menswear staple.

What really blew our minds, when I relayed the story to the rest of the team was the inspiration for the color palette. It was actually inspired by an 100+ year old quilt with a plethora of flannel patterns; making it the perfect palette for Grayers A/W12.

Make sure to take a look at the collection and let yourselves swoon. In addition to the clothes and the story is the amazing price point, you really are getting a bang for your buck with Grayers. Which happens to be exclusively available at Bloomingdales nationwide.

It's more than fashion.